AI Training for Marketing & Communications
The internet is watching. Your next reply either saves the brand or becomes the screenshot.
Practice viral complaints, failed-campaign recovery, product-contamination press briefings, and social crisis response with AI stakeholders. Scored against SCCT, AMEC, and crisis communication frameworks.
The Problem
Crisis response training happens after the crisis
One bad tweet costs more than a year of marketing spend
Your social media manager is 24 years old and has never handled a PR crisis
Your Training Scenarios
Randomize scenario and rotating persona for surprise practice.
A customer with 47K followers posted a viral complaint thread about your fitness equipment company. It has 2,300 likes and a tech journalist has amplified it. Craft public responses that de-escalate, resolve the issue, and protect brand reputation — all while thousands watch in real time.
Start simulation$300K campaign. 12M impressions. 8K leads. 3 pipeline conversions. The client VP is cold and precise. Her CEO is watching silently. Your agency needs to diagnose the real problem, propose a fix, and save the account — without blaming their sales team.
Start simulationA toddler is in the hospital after a severe allergic reaction to your product. The parent's TikTok has 4M views. You're giving a press briefing 6 hours after the incident. Your legal team says 'admit nothing.' Your CEO wants a full apology. Your quality team says it's fixed. The journalists are waiting.
Start simulationScored Against Real Industry Standards
- Situational Crisis Communication Theory (SCCT)
- AMEC Framework